Conference Series

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Denver, Colorado

Thursday, June 27 - Friday, June 28, 2019
Denver Marriott Tech Center
For ASNOA Agents in Colorado & Nebraska


The Annual ASNOA Sales Conferences & Trade Shows provide practical solutions for agency members that directly lead to increased sales. At the event we want you to be able to:

What's New?

We are shaking things up by introducing a new program geared towards greater educational and entertainment value. Sessions will be focused on key problems and solutions insurance agency owners face every day; all led by industry experts in addition to carrier presenters. Topics include How to Hire and Keep Top Talent CSRs, Highest Revenue Markets, and How To Scale Without Failing. We are also adjusting our format to keep you moving and engaged throughout the day to encourage deeper discussions and personalized experiences. And lastly, we will provide materials and takeaways exclusive to attendees, so you have an arm full of proven tactics, best practices, case studies and more to use well beyond the event.

  • Fortify rapport with carrier reps to stay ahead of your competition and gain insight on new ways to write business that takes strategic advantage of incentives throughout the year. 

  • Share strategies, ideas, and experiences with industry experts and business owners like you.

  • Build upon your vision and develop actionable insights you can take home as a business owner. 

  • Solidify relationships, develop new meaningful connections, and enjoy a well-earned good time.


Friday, June 28, 2019

Morning Sessions

Breakfast & Registration

8:30 - 9:00 AM

Enjoy a hot breakfast buffet that will kickstart your day. 

Introduction & Opening

9:00 - 9:30 AM

Ray Petrocelli, CLU, ChFC & Joseph Kobel, Founders & Co-Owners, ASNOA

Mary Beth Stiltner &  Barry Gustafson, Colorado State Directors


Keynote Address

9:30 - 10:30 AM

To be decided.

A short break will be afterward.

Bring Your Mainstream Success Online

10:40 -11:20 AM

Bring Your Mainstream Success Online

You are known as the local agent in your community with the best customer service and expertise. Now, the hard part should be over, right? But how do you translate that success online? It all seems to cost so much money and it's hard to determine the immediate return. During this session, we will work through strategies, proven tactics, and practical/affordable solutions to help you get found, engage with and convert customers online.

There will be a short break afterward.

Social Selling

11:30 -12:00 PM

Social Selling

Everyone knows word-of-mouth is king. And, you hear over and over again how more than 80% of people read reviews online before making any purchasing decision these days. So how do you attract reviews, that then attract other reviews, that then lead to new customers. Social selling works the same. In its simplest form, social selling is simply using social media to interact and attract customers. But it can go so much further than that. Just like with reviews, you can use your followers online to market for you and, ultimately, generate more followers and sales leads. AND IT'S ALL FREE. This session will go over best practices, tips, and tricks to generating a following, using social media and reviews to generate further buzz and, at the end of the day, bring more clients to your door.


12:00 - 1:00 PM

Afternoon Sessions

How to Lower Non-Revenue Generating Service Work

1:00 - 1:30 PM

How to Lower Non-Revenue Generating Service Work

Limit the number of lost opportunities your employees have when on the phone servicing a client for a simple phone number change or policy payment. Discover new and reasonable options to help clients self serve online for bill payments, ID cards, simple changes and more so your staff is freed up to gain new clients and recapture old ones.

Hiring Top Talent CSRs

1:30 - 2:00 PM

Hiring Top Talent CSRs

The time, money and effort it takes to recruit, interview, vet and train new employees is a nightmare. So how do you wisely spend your money to find the right agent, utilize resources effectively to train the new recruit, and maintain an office environment, pay scale, career ladder, and benefits package that stays competitive in the job market? We can't promise to solve all of the above for you in a half hour, but this session will work towards providing action steps and solutions that help you build a company everyone wants to spend their career in.

This will be followed by a short break.

Where to Make the Most Money

2:10 - 2:40 PM

Where to Make the Most Money

Learn what markets are projected to experience the greatest growth and the largest profit margins. Discover emerging markets to get a head start on your competition. And, discuss new ways to strategically plan your 2019 to write smart business that earns you the most commission. "Work smarter, not harder." Allan F. Mogensen

How To Properly Protect Your Business

2:40 - 3:10 PM

How To Properly Protect Your Business

E&O, Cybersecurity, anti-spam laws, intellectual property...all these things are big, bad concerns for business owners. Take 30 minutes to refresh on ways to affordably protect everything you have worked so hard to build. This session will also cover the latest happenings in cybersecurity laws that directly affect how you manage your client data.

This will be followed by a short break.

How To Properly Prepare For Growth

3:20 - 3:50 PM

Scale Without Fail

You have your vision, you're an insurance selling machine, but how do you expand the number of clients you serve and the markets you write in without overtaxing your current employees and office systems. Gain new growth management solutions to help your team work more efficiently and increase the likeliness your business operations can manageably and sustainably scale to meet your goals.

Closing Keynote

3:50 - 4:35 PM

To be decided.

After the conference, join us for an after-hours cocktail reception. Relax and enjoy the conversation and drinks with your fellow attendees and friends.


Half Day Epic Class

In addition to the Sales Conference, sign yourself up for a half day class going over Applied Epic with the training department. Get on-site support for any problems you may be having, learn more about how to use the system, and see what other opportunities are available for you through ASNOA University. Enjoy a free lunch, and kick-start your event with more knowledge on running your agency!

The Denver Marriott Tech Center

Thursday, June 27, 2019
12:00 PM - 4:30 PM

The Denver Marriott Tech Center

Next to many restaurants, entertainment venues, and nightlife options, this location will provide you with a great place to extend your stay to explore all that Denver has to offer in June! Click here to reserve your room at a discount on the ASNOA Hotel Block or call (303) 779-1100 and say you are a part of the ASNOA party.


Contact the hotel

(303) 779-1100
Book Your Room

This ASNOA Sales Conference will be held on Friday, June 28, 2019. If you are attending the Epic Class hosted by Kathy Eraci-Bova, VP of Education at ASNOA, this class will take place the day before, June 27, 2019.

We look forward to having you.

Local Things to Do

2019 ASNOA Sales Conferences & Trade Shows

Heard enough and ready to register? We'd be more than happy to have you.